Independent AI advice for Australian business owners

Prove it works before you build it.

Before you build a house, you hire an architect. Most businesses skip that step with AI and hand a developer a vague idea. I work out what AI can do for your business, draw up the plan and show you it works, before you spend on the build.

I don’t write the production software. I don’t resell platforms or take commissions from vendors. I don’t lock you into a retainer. That is what keeps my advice independent, and it is why my advice is yours alone.

Where AI helps

Where would AI work best for you?

For most small and medium businesses, AI earns its keep in four places. Here is where to look first, and how to tell whether each one is worth your time.

Travis, founder of Intelligent Choice

Travis, founder. Your independent adviser from first conversation to builder handover.

Why AI initiatives stall

“AI rarely fails on the technology. It fails when nobody has worked out the problem first.”

Free 15-minute chat

Tell us a little about your business

We will be in touch to arrange a time. No obligation, no jargon.

We use these details to reply to you and prepare a free written proposal. Please do not include health, financial or other sensitive details. We do not sell your information. Privacy Policy.

Tick each statement that is true today

Tick what is true today, not what you hope for next year.

Prove Before You Build

Four steps, the same way an architect works.

Each step ends with something you can hold, so you always know what you are paying for and can stop at any point.

1
Step 01 // The brief

Discover

Start here

We look at how your business runs and find where AI could genuinely help, and where it would not.

Typically $5,000 Fixed Fee + GST

2
Step 02 // The plans

Blueprint

A clear plan of what to build, how your people fit in, and what it should achieve.

Typically $12,000 Fixed Fee + GST

3
Step 03 // The scale model

Prove

A working proof of concept, so you see it work on your own information before you commit.

Typically $15,000 Fixed Fee + GST

4
Step 04 // The tender

Procure

A written brief so builders can quote fairly against the same plan, with no vendor steering the result.

Typically $10,000 Fixed Fee + GST

See what you receive

A sample set of client deliverables.

A full set of documents from a real property management engagement, one for each step, so you can see exactly what you would be handed. Download them and judge the quality for yourself.

First page of the sample readiness summary
Discover

Readiness summary

How the business runs today and where AI could help.

Download sample PDF
First page of the sample the blueprint
Blueprint

The blueprint

The plan, the people involved and the expected return.

Download sample PDF
First page of the sample proof of concept report
Prove

Proof of concept report

What we tested, what happened and what we learned.

Download sample PDF
First page of the sample request for proposal
Procure

Request for Proposal

The specification builders quote against.

Download sample PDF
No obligation. No jargon.
What clients say
Meridian Property Management

“Travis took the time to truly understand our unique business bottlenecks and engineered the perfect automated solution.”

Deerace Corporation

“The workflow that Travis designed didn’t just streamline our business—it gave us the foundation to scale without the chaos.”

About and why independent

Hi, I’m Travis. An architect works for you, not the builder.

I founded Intelligent Choice because I kept seeing businesses rush to adopt AI without a plan. They hired developers first and asked the hard questions later.

My background spans marketing and business development, from small companies to multinationals, including some of the earliest conversational AI work at Infosys in Bangalore, long before AI became a buzzword.

The technology side

Master of Interaction Design

University of Sydney. How people really use technology.

The business side

Bachelor of Commerce

University of Canterbury. What it costs and what it returns.

Nothing to sell you

No platform, no developers and no retainer to upsell.

Safe by design

The plan shows where your people stay in the loop and how your data is handled, before anything is built. Privacy is built in from the start: read our Privacy Policy, or see the working documents behind it in the Reference Library.

A clean handover

A clear brief to take to reputable builders. You own the plan.

Not ready to talk yet?

Get a feel for how we think, before you get in touch.

Use Cases

Practical guides for property, construction, professional services and more: where AI helps, and where it does not.

Browse sector guides

AI Basics

Short videos and plain-English guides that take you from “what is it?” to choosing a platform.

Start learning

Reference Library

Downloadable PDFs and case studies you can read, share with your team and keep.

Open the library
Free 15-minute consultation

Wondering where AI could take time out of your business?

Request a free 15-minute call. Tell us what is slowing your team down, and we will talk through where AI-powered workflow automation could make a real difference.

1
Step 01

Free 15-minute chat

We listen to what is going on in your business and where the time is going.

2
Step 02

Free written proposal

Download sample PDF

A clear proposal covering what we heard, what is possible and what it would cost. No obligation.

3
Step 03

You decide

Take it away, share it with your team, or ask us to get started. No pressure either way.

1Free 15-minute chat
2Free written proposalSample PDF
3You decide
No obligation. No jargon.

© 2026 Intelligent Choice AI Consulting  ·  Privacy policy  ·  ABN 78 462 883 855  ·  Terms  ·  travis@intelligentchoice.digital

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